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The Genius of Sitting Bull: Thirteen Heroic Strategies for Today's Business Leaders

by Emmett C. Murphy , Michael Snell

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The Genius of Sitting Bull: Thirteen Heroic Strategies for Today's Business Leaders
Hardcover  
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ISBN-13:
9780133492262
9780133492262
Publisher:
Prentice Hall Professional Technical Reference
Prentice Hall Professional Technical Reference
Publication date:
10/09/1992
Pages:
340
340
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Editorial Reviews

Editorial Reviews

Stretching a simile, this alarmist book about current American economic problems charges that for lack of ``heroic leadership,'' we face a social and economic disaster comparable to that suffered at Little Bighorn in 1876 by Custer against Sioux Chief Sitting Bull. In farfetched allusions to problems overcome by Sitting Bull, the authors urge politicians, CEOs and public services chiefs to emulate the Sioux leader's qualities--commitment, integrity, courage, statesmanship and vision--qualities successfully employed by executives of the few firms cited here. Murphy and Snell propose three phases of action divided into 13 steps: to restore the nation's confidence, to mobilize its resources and to develop Sitting Bull-like leadership. Murphy is a business consultant; Snell is a book developer and literary agent. 40,000 first printing; $50,000 ad/promo; author tour. (Nov.)

Publishers Weekly - Publisher's Weekly
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The Genius of Sitting Bull: Thirteen Heroic Strategies for Today's Business Leaders