Quick Tourism in English

by Clyde A. Warden, Judy F. Chen

Overview

Perfect for class use in management schools, schools of tourism, and applied language classes. Teacher slides, exercises, and other teaching material can be obtained from QBook.org for teachers. If you are working in the international tourism industry, this book can help you get ahead.

Tourism Can Be Easy & Fun
Quick Tourism in English Will Show You How!

Combining a management perspective with English as a second language foundation, this book is unique.

Quick Tourism in English includes:
? Management and consumer perspectives
? Tourism service concept
? Target market segments
? Technology in tourism
? Traveling to the destination
? Hotel accommodations
? Attractions & destinations

Perfect for Practice:
? More than 230 key words
? 1,290 practice sentences
? 200 important words and phrases for every tourism situation
? All indexed for quick and easy use

Table of Contents
PART 1 What is Tourism?
Vocabulary & Phrases
Introduction
Management Dialog
Consumer Dialog
Word Practice
Follow Up
Exercises
Vocabulary Puzzle
Word Bank
PART 2 Tourism is a Service
Vocabulary & Phrases
Introduction
Management Dialog
Consumer Dialog
Word Practice
Follow Up
Exercises
Vocabulary Puzzle
Word Bank
PART 3 Tourism Consumers
Vocabulary & Phrases
Introduction
Management Dialog
Word Practice
Follow Up
Exercises
Word Bank
Vocabulary & Phrases
PART 4 Technology in Tourism
Introduction
Management Dialog
Consumer Dialog
Word Practice
Follow Up
Exercises
Vocabulary Puzzle
Word Bank
Vocabulary & Phrases
PART 5 To the Destination
Introduction
Consumer Dialog
Word Practice
Follow Up
Exercises
Word Bank
Vocabulary & Phrases
PART 6 Accommodations
Introduction
Management Dialog
Consumer Dialog
Word Practice
Follow Up
Exercises
Vocabulary Puzzle
Word Bank
Vocabulary & Phrases
PART 7 Food & Eating
Introduction
Management Dialog
Consumer Dialog
Word Practice
Follow Up
Exercises
Vocabulary Puzzle
Word Bank
PART 8 Attractions
Introduction
Management Dialog
Consumer Dialog
Vocabulary & Phrases
Word Practice
Follow Up
Exercises
Word Bank

Product Details

BN ID:	2940150684485
Publisher:	QBook International, Inc.
Publication date:	09/15/2014
Sold by:	Barnes & Noble
Format:	eBook
File size:	3 MB

About the Author

Clyde Warden, Ph.D. lives in Taiwan where he is a professor of marketing and business communication at National Chung Hsing University. Fluent in Chinese, he is the recipient of numerous research grants to study Asian business. Clyde studied at National Cheng Kung University, in Tainan, Taiwan, for his doctorate in marketing. His MBA is from the University of Oklahoma Graduate Business School. Research specialties include online learning, CALL (Computer Assisted Language Learning), and intercultural marketing issues. Research papers by Professor Warden have appeared in the Journal of Retailing, Journal of Business Ethics, TESOL Quarterly, Journal of Advertising Research, International Journal of Service Industry Management, ????, Journal of Hospitality & Leisure Marketing, Computer Assisted English Language Learning Journal, Language Learning, The International Journal of Marketing Research, and Computers & Education.

Contact through: email:
World Wide Web: ,

Judy Chen, Ph.D. has been teaching business communication in Taiwan for over a decade. She is currently teaching at Overseas Chinese University. Professor Chen has published a number of research papers in international journals, including the journal TESOL Quarterly, where she served as a member of the editorial advisory board. Her main academic interests include student learning motivation, English for specific purposes, and computer assisted language learning in business English.