This author attempts to use an eclectic, and heavily pictorially-driven-method to explicate an extremely complex area: "What the heck is AI...'?" The author starts with quotes from renowned AI authorities, continues with the "W's," (what when who where and why?") and then proceeds in the next section to elaborate upon said W's with at least 10 diagrammatic pictorials that each accomplish what 'one thousand words...' would. As part of the 'why?' he presents essays from the leading academic institution that cover recent past issues, current issues and topics of interest, but perhaps most intriguing, what the future holds in this awe-inspiring field. Finally he sums it all up with IN PLAIN ENGLISH summaries in areas that do not have super-simplified diagrammatic presentations.