Title: Product Strategy for High Technology Companies / Edition 2, Author: Michael E. McGrath
Title: Engineering Systems Integration: Theory, Metrics, and Methods / Edition 1, Author: Gary O. Langford
Title: Managing Creativity and Innovation, Author: Harvard Business Review
Title: Fashion Design and Product Development / Edition 1, Author: Harold Carr
Title: An Integrated Approach to New Food Product Development / Edition 1, Author: Howard R. Moskowitz
Title: From Followers to Leaders: Managing Technology and Innovation / Edition 1, Author: Naushad Forbes
Title: Building Brand Identity: A Strategy for Success in a Hostile Marketplace / Edition 1, Author: Lynn B. Upshaw
Title: Innovation, Product Development and Commercialization: Case Studies and Key Practices for Market Leadership, Author: Dariush Rafinejad
Title: Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets / Edition 1, Author: Sylvia M. Chan-Olmsted
Title: Commodity Culture in Dickens's Household Words: The Social Life of Goods / Edition 1, Author: Catherine Waters
Title: Design for Profitability: Guidelines to Cost Effectively Manage the Development Process of Complex Products / Edition 1, Author: Salah Ahmed Mohamed Almoslehy
Title: Structural Complexity Management: An Approach for the Field of Product Design / Edition 1, Author: Udo Lindemann
Title: The Guide to the Product Management and Marketing Body of Knowledge (Prodbok Guide), Author: Greg Geracie
Title: The Six Immutable Laws of Mobile Business / Edition 1, Author: Philip Sugai
Title: Commodity Chains and Global Capitalism, Author: Gary Gereffi
Title: Managing Successful High Tech Product Introduction, Author: Brian P Senese
Title: Tools and Methods for Pollution Prevention / Edition 1, Author: Subhas K. Sikdar
Title: Life Cycle Costing: Techniques, Models and Applications / Edition 1, Author: B. Dhillon
Title: Usability Success Stories: How Organizations Improve By Making Easier-To-Use Software and Web Sites / Edition 1, Author: Paul Sherman
Title: Brand Meaning: Meaning, Myth and Mystique in Today's Brands / Edition 2, Author: Mark Batey

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